{"id":31274,"date":"2025-05-12T03:00:58","date_gmt":"2025-05-12T01:00:58","guid":{"rendered":"dda5d8a6-9f26-4b29-b446-79d3b072f714"},"modified":"2025-09-01T11:21:57","modified_gmt":"2025-09-01T09:21:57","slug":"what-future-does-seo-content-have-interview-with-elena-geiger","status":"publish","type":"podcast","link":"https:\/\/www.jaeckert-odaniel.com\/en\/what-future-does-seo-content-have-interview-with-elena-geiger\/","title":{"rendered":"What Future Does SEO Content Have? Interview with Elena Geiger"},"content":{"rendered":"<section class=\"l-section wpb_row height_small\" id=\"podcast\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"g-cols wpb_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p style=\"text-align: left;\">Is AI Killing Content Marketing? What happens to content when no one clicks anymore? Instead, Google summarizes everything with its AI Overviews or ChatGPT with its AI answers?  <\/p>\n<p style=\"text-align: left;\">Everyone is currently discussing this very fundamental question. The spectrum ranges from striking obituaries (&#8220;SEO is dead&#8221;) to ignoring it (&#8220;No one will be talking about this next week&#8221;). <\/p>\n<p>And then there are experts who <strong>actively address<\/strong> how companies need to adapt their SEO and content strategy. Elena Geiger is one such expert, who has published an interesting article on this question <a href=\"https:\/\/www.elenageiger.de\/blog\/zukunft-von-seo-content\" target=\"_blank\" rel=\"noopener\">here<\/a>. <\/p>\n<p>We invited the experienced SEO and content consultant from Berlin to our Content Performance Podcast. We speak with Elena about how she personally experiences the AI transformation as a copywriter \u2013 and how SEO content must be structured in the future.<\/p>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:32px\"><\/div><div class=\"wpb_text_column inhaltsverzeichnis\"><div class=\"wpb_wrapper\"><h3>Topics on this Page<\/h3>\n<ul>\n<li><a href=\"#gast\">Our Guest: Elena Geiger<\/a><\/li>\n<li><a href=\"#traffic\">Does no one really click on search results anymore?<\/a><\/li>\n<li><a href=\"#lowquality\">Which content will face challenges in the future?<\/a><\/li>\n<li><a href=\"#highquality\">Which content has better click-through chances?<\/a><\/li>\n<li><a href=\"#user\">Which websites will users visit in the future?<\/a><\/li>\n<\/ul>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"g-cols wpb_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\">\n            <div class=\"podlove-web-player intrinsic-ignore podlove-web-player-loading\" id=\"player-69e5e44ce97bc\"><root data-test=\"player--xl\" style=\"max-width:950px;min-width:260px;\">\n  <div class=\"tablet:px-6 tablet:pt-6 mobile:px-4 mobile:pt-4 flex flex-col\">\n    <div class=\"flex-col items-center mobile:flex tablet:hidden\">\n      <show-title class=\"text-sm\"><\/show-title>\n      <episode-title class=\"text-base mb-2\"><\/episode-title>\n      <subscribe-button class=\"mb-4 mobile:flex tablet:hidden\"><\/subscribe-button>\n      <poster class=\"rounded-sm w-48 shadow overflow-hidden\"><\/poster>\n      <divider class=\"w-full my-6\"><\/divider>\n    <\/div>\n\n    <div class=\"tablet:flex flex-grow\">\n      <div class=\"w-64 mobile:hidden tablet:block 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After three years, she became self-employed and has since worked as a freelancer in SEO and content. <\/p>\n<p>In our industry, Elena is known for pinpointing current and relevant topics on LinkedIn in the form of graphics \u2013 thereby initiating professional discussions.<\/p>\n<p>Furthermore, Elena will speak this year at the SEO conference <a href=\"https:\/\/www.campixx.de\/campixx\/programm\/\" target=\"_blank\" rel=\"noopener\">Campixx<\/a> about the topic of search intent.<\/p>\n<ul>\n<li><a href=\"https:\/\/www.elenageiger.de\/\" target=\"_blank\" rel=\"noopener\">Elena Geiger&#8217;s Website <\/a><\/li>\n<li><a href=\"https:\/\/www.linkedin.com\/in\/elenageiger\/\" target=\"_blank\" rel=\"noopener\">Elena Geiger on LinkedIn<\/a><\/li>\n<\/ul>\n<p>In her free time, Elena also gives creative workshops for children \u2013 a topic we discuss at the end of our podcast. Adults can learn a lot from how children approach their projects in content production and create <strong>absolutely unique results<\/strong>.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-image style_shadow-1 align_none\"><div class=\"w-image-h\"><img decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/Elena-Geiger-SEO-Content-Strategin.png\" class=\"attachment-large size-large\" alt=\"Elena Geiger SEO Content Strategin\" loading=\"lazy\" srcset=\"https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/Elena-Geiger-SEO-Content-Strategin.png 1080w, https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/Elena-Geiger-SEO-Content-Strategin-300x300.png 300w, https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/Elena-Geiger-SEO-Content-Strategin-150x150.png 150w, https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/Elena-Geiger-SEO-Content-Strategin-800x800.png 800w, https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/Elena-Geiger-SEO-Content-Strategin-600x600.png 600w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\" id=\"traffic\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2 style=\"text-align: center;\">Does No one Click on Search Results Anymore? The Public Discussion \u2013 and Reality <\/h2>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>How high are the losses due to Google&#8217;s <a href=\"https:\/\/www.jaeckert-odaniel.com\/ai-overviews-2025\/\">new AI Overview feature<\/a>? On LinkedIn, the numbers are skyrocketing: 50, 60, 90 percent are mentioned there. The origin of these figures is often unclear.  <\/p>\n<p>Elena reports that she does not see any declines in her projects. In many projects, we observe that it strongly depends on whether Google displays AI Overviews in that area, whether users click on them, and what content the respective website offers.    <\/p>\n<p>Conducting analyses for this is complex. SEO traffic depends on numerous factors, such as seasonal fluctuations or general ranking changes for individual articles or keywords with high search volume. <\/p>\n<p>Furthermore, most companies have zero SEO traffic. They lack SEO visibility and thus relevance for users or customers. The goal here is to get started in the first place \u2013 for visibility in Google and in AI systems in the future. <strong>SEO basics remain crucial<\/strong>.<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-image style_shadow-1 align_none\"><a ref=\"magnificPopup\" href=\"https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/AI-Overviews-Traffic-Einbruch.png\" aria-label=\"AI Overview Traffic Einbruch\" class=\"w-image-h\"><img decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/AI-Overviews-Traffic-Einbruch.png\" class=\"attachment-large size-large\" alt=\"AI Overview Traffic Einbruch\" loading=\"lazy\" srcset=\"https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/AI-Overviews-Traffic-Einbruch.png 1080w, https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/AI-Overviews-Traffic-Einbruch-300x300.png 300w, https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/AI-Overviews-Traffic-Einbruch-150x150.png 150w, https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/AI-Overviews-Traffic-Einbruch-800x800.png 800w, https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/AI-Overviews-Traffic-Einbruch-600x600.png 600w\" sizes=\"auto, (max-width: 1080px) 100vw, 1080px\" \/><\/a><\/div><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><p>In our Academy Workshop, we recently conducted <a href=\"https:\/\/www.jaeckert-odaniel.com\/ai-overviews-auswirkungen-auf-seo\/\">such an AI Overview analysis<\/a>.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small color_alternate\" id=\"lowquality\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2 style=\"text-align: center;\">Previous Traffic Drivers Face Challenges<\/h2>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-iconbox iconpos_top style_default color_primary align_center\"><div class=\"w-iconbox-icon\" style=\"font-size:2rem;\"><i class=\"fas fa-star\"><\/i><\/div><div class=\"w-iconbox-meta\"><h4 class=\"w-iconbox-title\">Glossaries<\/h4><div class=\"w-iconbox-text\"><p style=\"text-align: left;\">Many SEO strategies rely on keywords with high search volume. Traditionally, this includes single-word keywords where a term is explained generally. Those who rank highly for these generate a lot of &#8220;<strong>top-of-the-funnel<\/strong>&#8221; SEO traffic. However, these general explanations are now also being taken over by AI Overviews. At the same time, several sources are still provided alongside them. Therefore, it is still possible to receive further traffic through this. However, the content then needs added value \u2013 a reason why users should click.       <\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-iconbox iconpos_top style_default color_primary align_center\"><div class=\"w-iconbox-icon\" style=\"font-size:2rem;\"><i class=\"fas fa-star\"><\/i><\/div><div class=\"w-iconbox-meta\"><h4 class=\"w-iconbox-title\">Skyscrapers<\/h4><div class=\"w-iconbox-text\"><p style=\"text-align: left;\">A similar situation arises with large overview articles, known as &#8220;Skyscrapers&#8221; in SEO jargon. Here, a great deal of diverse information is compiled into a long article. Many marketing managers and users have always questioned these articles because they are <strong>very long and confusing<\/strong>. However, the fact is that they have generated a lot of traffic in the past. But here too, AI Overview or AI systems offer a much clearer and simpler overview.    <\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\" id=\"highquality\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2 style=\"text-align: center;\">This Content Will Still be Clicked in the Future<\/h2>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-4 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-iconbox iconpos_top style_default color_primary align_center\"><div class=\"w-iconbox-icon\" style=\"font-size:2rem;\"><i class=\"fas fa-lightbulb-on\"><\/i><\/div><div class=\"w-iconbox-meta\"><h4 class=\"w-iconbox-title\">Expertise<\/h4><div class=\"w-iconbox-text\"><p style=\"text-align: left;\">AI answers are always general answers. Expertise is the exact opposite: What is truly important? Especially with complex topics, it is about considering many perspectives, classifying them, and weighing them. Experts do this based on their years of experience. Marketing faces the task of enhancing its existing &#8220;SEO Content&#8221; in precisely this way \u2013 and thereby differentiating itself, Elena emphasizes in the conversation. As a copywriter, she works with interviews to extract this expertise.     <\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-4 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-iconbox iconpos_top style_default color_primary align_center\"><div class=\"w-iconbox-icon\" style=\"font-size:2rem;\"><i class=\"fas fa-lightbulb-on\"><\/i><\/div><div class=\"w-iconbox-meta\"><h4 class=\"w-iconbox-title\">Assets<\/h4><div class=\"w-iconbox-text\"><p style=\"text-align: left;\">Many companies have content assets in their field that they can utilize more effectively. These include, for example, tools or proprietary data. Elena states in our conversation that these should be evaluated to develop PR campaigns. This way, SEO topics can be substantiated with a proprietary database and relevance can be built. While this is more elaborate, it contributes much more significantly to the brand, backlinks, and relevance.    <\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-4 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-iconbox iconpos_top style_default color_primary align_center\"><div class=\"w-iconbox-icon\" style=\"font-size:2rem;\"><i class=\"fas fa-lightbulb-on\"><\/i><\/div><div class=\"w-iconbox-meta\"><h4 class=\"w-iconbox-title\">Multimedia<\/h4><div class=\"w-iconbox-text\"><p style=\"text-align: left;\">AI systems are primarily text-based. However, users very often consume entirely different media formats. These include infographics, with which Elena herself is very successful, for example, as well as videos or tables. YouTube is the world&#8217;s second-largest search engine. One can also score points with proprietary images, especially in contrast to general AI-generated images, which are quickly generated but completely interchangeable.     <\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small color_alternate\" id=\"user\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2 style=\"text-align: center;\">Which Websites Will Users Visit in the Future?<\/h2>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><div class=\"g-cols wpb_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-iconbox iconpos_top style_default color_primary align_center\"><div class=\"w-iconbox-icon\" style=\"font-size:2rem;\"><i class=\"fas fa-thumbs-down\"><\/i><\/div><div class=\"w-iconbox-meta\"><h4 class=\"w-iconbox-title\">Affiliates &amp; Platforms<\/h4><div class=\"w-iconbox-text\"><p style=\"text-align: left;\">Websites that are purely based on creating SEO content and earning, for example, through affiliate marketing, will face significant challenges in the future. Such websites often lack proprietary products and expertise. A similar situation applies to platforms that merely aggregate without offering their own services or assistance to users. Users will quickly realize that a click is not worthwhile here.   <\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-iconbox iconpos_top style_default color_primary align_center\"><div class=\"w-iconbox-icon\" style=\"font-size:2rem;\"><i class=\"fas fa-thumbs-up\"><\/i><\/div><div class=\"w-iconbox-meta\"><h4 class=\"w-iconbox-title\">Brands &amp; Providers<\/h4><div class=\"w-iconbox-text\"><p style=\"text-align: left;\">Brands that users trust will continue to receive clicks. Either at the beginning of the search, when users actively want to inform themselves on the companies&#8217; websites. Or at the end of the search, when a conversion or purchase takes place. Through SEO and content marketing, these companies gain visibility and relevance \u2013 <a href=\"https:\/\/www.jaeckert-odaniel.com\/was-ist-das-beste-produktsuche-im-wandel-bei-google-und-chatgpt\/\">also to be mentioned during product research<\/a>.   <\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\" id=\"interviews\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"g-cols wpb_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2 style=\"text-align: center;\">Our Conversations with SEO Professionals from the Industry<\/h2>\n<\/div><\/div><div class=\"w-separator size_medium\"><\/div><\/div><\/div><\/div><\/div><div class=\"g-cols wpb_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-separator size_medium\"><\/div><div class=\"w-grid us_grid type_grid layout_blog_10 cols_2 overflow_hidden preload_style_spinner\" id=\"us_grid_1\" style=\"--columns:2;--gap:1.5rem;\"><style>@media (max-width:600px){#us_grid_1{--columns:1!important}}.layout_blog_10 .w-grid-item-h{background:#333;border-radius:var(--site-border-radius);box-shadow:0 0.03rem 0.06rem rgba(0,0,0,0.1),0 0.1rem 0.3rem rgba(0,0,0,0.1);transition-duration:0.3s}.no-touch .layout_blog_10 .w-grid-item-h:hover{box-shadow:0 0.12rem 0.24rem rgba(0,0,0,0.1),0 0.4rem 1.2rem rgba(0,0,0,0.15);z-index:4}.layout_blog_10 .usg_post_image_1{transition-duration:0.3s;transform-origin:50% 50%;transform:scale(1) translate(0%,0%)}.layout_blog_10 .w-grid-item-h:focus-within .usg_post_image_1,.layout_blog_10 .w-grid-item-h:hover .usg_post_image_1{transform:scale(1.1) translate(0%,0%);opacity:1}.layout_blog_10 .usg_vwrapper_1{position:absolute!important;right:0!important;bottom:0!important;left:0!important;background:linear-gradient(transparent,rgba(30,30,30,0.8))!important;padding:15% 7% 7% 7%!important}.layout_blog_10 .usg_post_taxonomy_1{font-size:10px!important;font-weight:700!important;text-transform:uppercase!important;margin-bottom:0.5rem!important}.layout_blog_10 .usg_post_title_1{color:#fff!important;font-size:1.4rem!important;font-weight:700!important}@media (max-width:600px){.layout_blog_10 .usg_post_title_1{font-size:1.2rem!important}}<\/style><div class=\"w-grid-list\">\t<article class=\"w-grid-item size_1x1 post-31251 podcast type-podcast status-publish has-post-thumbnail hentry category-magazine tag-brand-search tag-interviews tag-seo-case-study tag-seo-strategy post\" data-id=\"31251\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><a href=\"https:\/\/www.jaeckert-odaniel.com\/en\/seo-in-the-financial-sector-interview-with-wolfgang-kohler\/\" aria-label=\"SEO in the Financial Sector: Interview with Wolfgang K\u00f6hler\"><img decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/Sparkasse-SEO-Sichtbarkeit-nach-Relaunch.png\" class=\"attachment-large size-large wp-post-image\" alt=\"\" srcset=\"https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/Sparkasse-SEO-Sichtbarkeit-nach-Relaunch.png 1080w, https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/Sparkasse-SEO-Sichtbarkeit-nach-Relaunch-300x300.png 300w, https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/Sparkasse-SEO-Sichtbarkeit-nach-Relaunch-150x150.png 150w, https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/Sparkasse-SEO-Sichtbarkeit-nach-Relaunch-800x800.png 800w, https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/Sparkasse-SEO-Sichtbarkeit-nach-Relaunch-600x600.png 600w, https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/Sparkasse-SEO-Sichtbarkeit-nach-Relaunch-400x400.png 400w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><\/a><\/div><div class=\"w-vwrapper usg_vwrapper_1 align_none valign_top\"><div class=\"w-post-elm post_taxonomy usg_post_taxonomy_1 style_badge color_link_inherit\"><a class=\"w-btn us-btn-style_badge term-4805 term-magazine\" href=\"https:\/\/www.jaeckert-odaniel.com\/en\/category\/magazine\/\"><span class=\"w-btn-label\">Magazine<\/span><\/a><\/div><h2 class=\"w-post-elm post_title usg_post_title_1 has_text_color entry-title color_link_inherit\"><a href=\"https:\/\/www.jaeckert-odaniel.com\/en\/seo-in-the-financial-sector-interview-with-wolfgang-kohler\/\">SEO in the Financial Sector: Interview with Wolfgang K\u00f6hler<\/a><\/h2><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n<\/div>\t<div class=\"w-grid-preloader\">\r\n\t\t<div class=\"g-preloader type_1\">\r\n\t\t\t<div><\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n\t\t<div class=\"w-grid-json hidden\" onclick='return {&quot;action&quot;:&quot;us_ajax_grid&quot;,&quot;infinite_scroll&quot;:0,&quot;max_num_pages&quot;:1,&quot;pagination&quot;:&quot;none&quot;,&quot;template_vars&quot;:{&quot;columns&quot;:&quot;2&quot;,&quot;exclude_items&quot;:&quot;none&quot;,&quot;img_size&quot;:&quot;default&quot;,&quot;ignore_items_size&quot;:0,&quot;items_layout&quot;:&quot;blog_10&quot;,&quot;items_offset&quot;:&quot;1&quot;,&quot;load_animation&quot;:&quot;none&quot;,&quot;overriding_link&quot;:&quot;%7B%22url%22%3A%22%22%7D&quot;,&quot;post_id&quot;:0,&quot;query_args&quot;:{&quot;ignore_sticky_posts&quot;:1,&quot;post_type&quot;:&quot;any&quot;,&quot;post__in&quot;:[&quot;29233&quot;,&quot;28949&quot;,&quot;27956&quot;,&quot;27927&quot;],&quot;posts_per_page&quot;:&quot;4&quot;},&quot;orderby_query_args&quot;:{&quot;orderby&quot;:&quot;RAND(99563533)&quot;},&quot;type&quot;:&quot;grid&quot;,&quot;us_grid_post_type&quot;:&quot;ids&quot;,&quot;us_grid_ajax_index&quot;:1,&quot;us_grid_filter_query_string&quot;:null,&quot;us_grid_index&quot;:1,&quot;page_args&quot;:[],&quot;lang&quot;:&quot;en&quot;}}'><\/div>\r\n\t<\/div><\/div><\/div><\/div><div class=\"vc_col-sm-6 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-separator size_medium\"><\/div><div class=\"w-grid us_grid type_grid layout_blog_10 cols_2 overflow_hidden preload_style_spinner\" id=\"us_grid_2\" style=\"--columns:2;--gap:1.5rem;\"><style>@media (max-width:600px){#us_grid_2{--columns:1!important}}<\/style><div class=\"w-grid-list\">\t<article class=\"w-grid-item size_1x1 post-31244 podcast type-podcast status-publish has-post-thumbnail hentry category-magazine tag-interviews tag-seo-strategy post\" data-id=\"31244\">\r\n\t\t<div class=\"w-grid-item-h\">\r\n\t\t\t\t\t\t<div class=\"w-post-elm post_image usg_post_image_1 stretched\"><a href=\"https:\/\/www.jaeckert-odaniel.com\/en\/the-seo-success-of-mediamarktsaturn-interview-with-tamara-heinz\/\" aria-label=\"The SEO Success of MediamarktSaturn: Interview with Tamara Heinz\"><img decoding=\"async\" width=\"1080\" height=\"1080\" src=\"https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/Top-SEO-Rankings-Position-1-1.png\" class=\"attachment-large size-large wp-post-image\" alt=\"Top 1 Google Rankings Sistrix Chart Sichtbarkeit\" srcset=\"https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/Top-SEO-Rankings-Position-1-1.png 1080w, https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/Top-SEO-Rankings-Position-1-1-300x300.png 300w, https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/Top-SEO-Rankings-Position-1-1-150x150.png 150w, https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/Top-SEO-Rankings-Position-1-1-800x800.png 800w, https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/Top-SEO-Rankings-Position-1-1-600x600.png 600w, https:\/\/www.jaeckert-odaniel.com\/wp-content\/uploads\/Top-SEO-Rankings-Position-1-1-400x400.png 400w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><\/a><\/div><div class=\"w-vwrapper usg_vwrapper_1 align_none valign_top\"><div class=\"w-post-elm post_taxonomy usg_post_taxonomy_1 style_badge color_link_inherit\"><a class=\"w-btn us-btn-style_badge term-4805 term-magazine\" href=\"https:\/\/www.jaeckert-odaniel.com\/en\/category\/magazine\/\"><span class=\"w-btn-label\">Magazine<\/span><\/a><\/div><h2 class=\"w-post-elm post_title usg_post_title_1 has_text_color entry-title color_link_inherit\"><a href=\"https:\/\/www.jaeckert-odaniel.com\/en\/the-seo-success-of-mediamarktsaturn-interview-with-tamara-heinz\/\">The SEO Success of MediamarktSaturn: Interview with Tamara Heinz<\/a><\/h2><\/div>\t\t<\/div>\r\n\t\t\t<\/article>\r\n<\/div>\t<div class=\"w-grid-preloader\">\r\n\t\t<div class=\"g-preloader type_1\">\r\n\t\t\t<div><\/div>\r\n\t\t<\/div>\r\n\t<\/div>\r\n\t\t<div class=\"w-grid-json hidden\" onclick='return {&quot;action&quot;:&quot;us_ajax_grid&quot;,&quot;infinite_scroll&quot;:0,&quot;max_num_pages&quot;:1,&quot;pagination&quot;:&quot;none&quot;,&quot;template_vars&quot;:{&quot;columns&quot;:&quot;2&quot;,&quot;exclude_items&quot;:&quot;none&quot;,&quot;img_size&quot;:&quot;default&quot;,&quot;ignore_items_size&quot;:0,&quot;items_layout&quot;:&quot;blog_10&quot;,&quot;items_offset&quot;:&quot;1&quot;,&quot;load_animation&quot;:&quot;none&quot;,&quot;overriding_link&quot;:&quot;%7B%22url%22%3A%22%22%7D&quot;,&quot;post_id&quot;:0,&quot;query_args&quot;:{&quot;ignore_sticky_posts&quot;:1,&quot;post_type&quot;:&quot;any&quot;,&quot;post__in&quot;:[&quot;23617&quot;,&quot;18696&quot;,&quot;29379&quot;,&quot;26471&quot;],&quot;posts_per_page&quot;:&quot;4&quot;},&quot;orderby_query_args&quot;:{&quot;orderby&quot;:&quot;RAND(2124090209)&quot;},&quot;type&quot;:&quot;grid&quot;,&quot;us_grid_post_type&quot;:&quot;ids&quot;,&quot;us_grid_ajax_index&quot;:2,&quot;us_grid_filter_query_string&quot;:null,&quot;us_grid_index&quot;:2,&quot;page_args&quot;:[],&quot;lang&quot;:&quot;en&quot;}}'><\/div>\r\n\t<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small color_alternate\" id=\"newsletter\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"w-separator size_custom\" style=\"height:32px\"><\/div><div class=\"g-cols wpb_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2 style=\"text-align: center;\">Deepen your SEO Knowledge: Every Monday via Email<\/h2>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:32px\"><\/div><\/div><\/div><\/div><\/div><div class=\"g-cols wpb_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div 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mc_embed_signup-->\r\n\r\n<\/div><\/div><\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section><section class=\"l-section wpb_row height_small\" id=\"related\"><div class=\"l-section-h i-cf\"><div class=\"g-cols vc_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"g-cols wpb_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><h2 style=\"text-align: center;\">We also Discuss the AI Transformation in these Episodes<\/h2>\n<\/div><\/div><div class=\"w-separator size_custom\" style=\"height:32px\"><\/div><\/div><\/div><\/div><\/div><div class=\"g-cols wpb_row via_flex valign_top type_default stacking_default\"><div class=\"vc_col-sm-12 wpb_column vc_column_container\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"wpb_text_column\"><div class=\"wpb_wrapper\"><table>\n    <tbody>\n        <\/tbody>\n<\/table>\n<style type=\"text\/css\">\n.podcast_archive_element .thumbnail {\n    width: 64px;\n    padding: 5px !important;\n}\n\n.podcast_archive_element td {\n    vertical-align: top;\n}\n<\/style>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/section>\n","protected":false},"author":2,"featured_media":31275,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"categories":[4805],"tags":[4869,4875,4868],"class_list":["post-31274","podcast","type-podcast","status-publish","has-post-thumbnail","hentry","category-magazine","tag-ai-search","tag-content-marketing","tag-interviews","post"],"_links":{"self":[{"href":"https:\/\/www.jaeckert-odaniel.com\/en\/wp-json\/wp\/v2\/episodes\/31274","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.jaeckert-odaniel.com\/en\/wp-json\/wp\/v2\/episodes"}],"about":[{"href":"https:\/\/www.jaeckert-odaniel.com\/en\/wp-json\/wp\/v2\/types\/podcast"}],"author":[{"embeddable":true,"href":"https:\/\/www.jaeckert-odaniel.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.jaeckert-odaniel.com\/en\/wp-json\/wp\/v2\/comments?post=31274"}],"version-history":[{"count":1,"href":"https:\/\/www.jaeckert-odaniel.com\/en\/wp-json\/wp\/v2\/episodes\/31274\/revisions"}],"predecessor-version":[{"id":31279,"href":"https:\/\/www.jaeckert-odaniel.com\/en\/wp-json\/wp\/v2\/episodes\/31274\/revisions\/31279"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.jaeckert-odaniel.com\/en\/wp-json\/wp\/v2\/media\/31275"}],"wp:attachment":[{"href":"https:\/\/www.jaeckert-odaniel.com\/en\/wp-json\/wp\/v2\/media?parent=31274"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.jaeckert-odaniel.com\/en\/wp-json\/wp\/v2\/categories?post=31274"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.jaeckert-odaniel.com\/en\/wp-json\/wp\/v2\/tags?post=31274"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}