How can you analyze and optimize your AI visibility in AI Mode, ChatGPT, and similar platforms? We show you how in our Academy. New tools, new strategies, new measures—we demonstrate all of this in our live workshops. Plus: all recordings and our prompt research tool.
SEO und GEO haben viele Gemeinsamkeiten. Wie kannst du eine Brücke schlagen? Das zeigen wir dir in diesem Workshop. Wir analysieren live eine (evtl. mehrere) Websites. Keywords, Website-Struktur, Rankings & Traffic. Und dann die Erweiterung hin zu KI-Sichtbarkeit: Prompts, Quellen, Brand Mentions & Product Mentions. So kannst du verstehen, wie du alles aus einem Guss umsetzt – und eure Sichtbarkeit doppelt verbesserst.
ChatGPT empfiehlt laufend Produkte. Was bedeutet das für Onlineshops? Wie werden Shops dort sichtbar? Wir analysieren, wie die KI-Empfehlungen zustandekommen, worauf sie basieren und wie man dafür optimiert. Sowohl für Marken als auch für konkrete Produkte. Anhand von Beispielen unserer Academy Mitglieder.
Durchschnittlicher Content wird von der KI geschluckt. Aber was heißt “durchschnittlich” – und wo könnt ihr in Zukunft noch punkten? Darum geht es in diesem Workshop. Wir sehen zwei große Hebel: Product-led Content und Thought Leadership Content. Beim Produkt in die Tiefe gehen – und gleichzeitig an der Markenbekanntheit im Digitalen Raum insgesamt arbeiten. Das besprechen wir anhand von Beispielen.
KI-Antworten basieren maßgeblich auf Quellen und auf Suchergebnissen. Wir analysieren beide Ebenen. Beispiel Quellen: Hier gibt es Wettbewerber, Publisher, Social Media Plattformen – je nach Branche und Prompt Set. Hinzu kommen Suchergebnisse, die ebenfalls in der Generierung der KI-Antworten eine Rolle spielen. Wir besprechen das neue Feld, das viele “Offpage GEO” oder “Digital PR” nennen.
SEO steht vor einem Umbruch: Sprachmodelle verändern Strategien, Tools und Sichtbarkeit grundlegend. In unserer Open Hour sprechen wir offen über das, was jetzt wirklich zählt – und auch was nicht mehr funktioniert. Stelle deine Fragen zu GEO & SEO – wir teilen klare Einschätzungen, Praxiswissen und Erfahrungen. 100 Prozent ehrlicher Austausch.
Our Academy also includes several AI tools. One new tool we have developed is a prompt research tool. It allows you to query your product category and quickly receive relevant prompts that you can track in your AI monitoring.
Background: There is no data on which prompts users enter into ChatGPT and other AI systems. That is why we have developed our own prompt methodology. We focus on relevant prompts and AI responses that are closely related to products and are therefore highly relevant to the purchasing decision.
We are continuously developing our prompt methodology. We demonstrate and discuss this in our live workshops.
Good SEO experts are hard to find. Especially those who don’t immediately try to sell you the entire agency service. Therefore, I was very pleased to have found Fabian Jaeckert and Benjamin O’Daniel on LinkedIn. I have been listening to their podcast for quite some time. And their new SEO coaching is worth every penny. The professional exchange is in-depth, well-founded, and challenged me. Challenging my SEO ideas and examining them from different perspectives was very helpful. Now I can reconsider and organize my plans. Thank you very much!
Since joining the Academy, I understand SEO as a holistic craft that goes far beyond keyword research. Fabian and Benjamin, the tech expert and the copywriter, provide me with everything I need to target the top 10 on Google. Your tutorial on topic research has particularly helped me distinguish relevant from irrelevant keywords. Since then, I can navigate through thousands of keywords without losing track. Excellent!
As a blogger, SEO is an important topic for me. Even though search engine optimization is not my primary business, I must stay informed. With Benjamin and Fabian’s SEO Academy, I can do this in small chunks, depending on how much time I have. I also use the information as a reference when I encounter a problem. However, the live workshops provide the greatest value for me. There, I can specifically ask my questions and contribute my suggestions for future topics.
Thank you for the excellent content of the Academy! My team learns quickly and extensively at the highest level. I have read, seen, and heard a lot. And I understand that everyone likes to keep their ‘secret sauce’ to themselves. But with you, everything is streamlined – no BS – plain honest SEO, practical, and actionable. Among my learnings was also: what you DON’T need to practice sustainable SEO.
Benjamin and Fabian’s SEO Academy has provided an excellent opportunity for me to create and implement well-structured, guided high-performance content for our company. The online academy excels in knowledge transfer. When combined with the calls, this format far surpasses any offline workshop!
As a solopreneur, my focus is on making my product idea visible and achieving sustainable growth. Fabian and Benjamin have been instrumental in guiding me on this journey. Through the Content Performance Podcast, I gained a clear understanding of how SEO truly functions. They operate with a precise agenda, providing practical and logical explanations, as only experts who genuinely master their field can.
Even though much of the content is aimed at marketing teams, as a solo self-employed individual, I was able to build a solid foundation of knowledge. Fabian and Benjamin’s strategies helped me gain visibility for relevant keywords. A consistent SEO and GEO strategy, both on the website and on YouTube, brought me more website visitors and YouTube followers. I particularly value their strategic perspective. Technical topics are explained comprehensibly without being overwhelming.
I recently became a member of the Academy. The insights here go even deeper. The workshop library, the well-founded live workshops in an appreciative atmosphere with ample room for questions, and an individual analysis of my website help me to specifically develop my strengths and quickly improve weaknesses. Fabian and Benjamin work analytically, critically, and yet very amiably. Their content offers a true deep dive and is absolutely recommendable for solopreneurs as well.
After my advanced training as an SEO Manager, I was looking for an opportunity to further deepen the knowledge I had acquired there in practice. I found exactly that in Fabian and Benjamin’s SEO Academy: They impart practical and well-founded SEO knowledge, always very close to real-world application and with very concrete examples. They do not make a secret of their methods and allow valuable insights into their own work. My conclusion: a very practical SEO learning project that delivers on its promises and is also fun because you get to work with truly nice people!
To further my education in SEO, I was looking for experts in this field. Initially, I became aware of Benjamin and Fabian through the podcast “Content Performance”. That was my first ‘WOW moment’ – Benjamin and Fabian are not only excellent at conveying their expert knowledge. The decision to enroll in the SEO Academy was quickly made. I have been participating for about two months now and am thrilled! I find the structure and navigation of the SEO Academy very clear. The content is conveyed clearly and with a focus on the essentials in the form of texts, videos, tables, etc. The opportunity to ask my questions in the SEO Open Hour is great. For me, participating in the SEO Academy has been a great benefit!
As a Managing Director and SEO expert, I highly value Benjamin and Fabian. Their practical approach to SEO is unique to me. In their workshops, they not only share their extensive knowledge but also specifically address our projects and provide immediately actionable insights. Their ability to explain complex SEO topics clearly makes their consulting particularly valuable – for both beginners and advanced SEOs.
What I particularly appreciate about them is their long-term perspective. Instead of offering short-term solutions, they focus on sustainable strategies that are geared towards lasting success. They continuously question their own approaches and adapt them flexibly – just as Google does.
Benjamin and Fabian are not only top-notch professionally but also incredibly personable. Their enthusiasm for SEO is contagious and makes collaboration very pleasant. In their workshops, they flexibly address questions and offer solutions that are perfectly tailored to the participants’ needs. I can only recommend their practical and sustainable SEO consulting and look forward to continued collaboration. Thank you very much for the great support so far, and I look forward to what’s next 😍🙏!
The SEO Academy by Benjamin and Fabian is a true treasure trove for me. Even for someone with considerable SEO experience, I still encounter difficulties or simply lack the right idea for the next lever. In such moments, the precise templates, case studies, and resources of the Academy are a lifesaver for me. The in-depth content, combined with the expertise and approachable nature of Fabian and Benjamin, make the SEO Academy an indispensable tool in my arsenal. For anyone working in SEO, I can highly recommend this Academy. It is not only a learning platform but also a valuable source of inspiration, whether for beginners or professionals.
…and many more
In our live online workshops, we discuss GEO topics in a very practical way. We share our screens, use our tools, present real case studies, and engage in discussions with you. The workshops typically last about an hour, making them easy to fit into your daily schedule. Dates are announced well in advance. Before each session, we send the Zoom link via an internal Academy newsletter. The link is also available on an overview page.
We have found that our Academy is booked by both beginners and advanced users. When it comes to GEO & LLMO, we are all learning a lot and quickly right now. If you already have SEO skills, you definitely have an advantage. Advanced users use us for inspiration, sparring, and to stay up to date. Both “factions” are present in our live workshops. We are easy to understand but demanding. It always gets exciting because we explain and discuss using real examples.
You can book multiple memberships through our payment service provider. On the payment page, you will see “Quantity” next to the price. You will then be redirected to create the individual accounts with names and email addresses. You will receive a single consolidated invoice.
Many service providers are Academy members with us. They use it to stay up-to-date and as sparring for their own expertise. You are very welcome 🙂
Whenever appropriate, we explain all topics using examples from our Academy members. We ask beforehand if someone wants to make their website available. Then we develop the Academy workshop. We cannot guarantee that your website will be featured, but we do our best 🙂 Many report that they can gain a lot from the examples of other members – and see that they are not alone with their questions.
In our Academy, we explain the fundamentals of how GEO works and what to look out for. However, we cannot address your specific situation individually, nor can we provide personalized feedback on your learning progress. For these needs, we offer our consulting services.
Yes, we offer an annual membership for which we can prepare a quote in advance that you can submit for procurement. The invoice will then include your purchase order number. Simply send us an email, and we will prepare the documents for you.
Yes, since the Academy is billed monthly, you will receive an invoice each time. A link to the invoice will be sent via email to you or your accounting department. Additionally, there is an overview where all your invoices are listed and can be downloaded.
Invoicing is independent of the payment method (direct debit, PayPal, etc.) you have chosen. Billing is handled by our payment processor Digistore24.
You will receive your invoice monthly with the debit from Digistore24. You can download the invoice via a link.
Tip: There are services through which you can automatically import your invoices into your accounting system, such as “Getmyinvoices”. These can also access Digistore24.
We offer our Academy as a monthly subscription because we also offer new workshops and content every month. However, the monthly subscription can be easily canceled with a click in your account. So you have no obligations. Most, however, stay longer than one month 😉
We work with various SEO and GEO tools, some of which require a paid subscription (e.g., Sistrix, peec.ai). We will introduce you to different options. Paid tools usually offer subscriptions that can be canceled monthly. We also discuss tool selection and toolsets within our Academy.
We record the live workshops and make them available. This way, you can watch the workshop later as well. Typically, we upload the workshops to our internal area one to two weeks after the live date.
Then feel free to send us an email at info@jaeckert-odaniel.com or simply call us (Benjamin Tel. 02208/9215438 or Fabian Tel. 06592/9587155). We will be happy to answer your question.