3 LinkedIn Myths We Debunk with Case Studies

Anyone who engages with LinkedIn professionally – meaning they have a content strategy and regularly publish posts there – repeatedly encounters advice that isn’t entirely perfect. Okay, that was the…

Writing Website Texts: 5 Levels

Writing website texts: At first glance, this sounds like a simple matter. But anyone who has ever sat in front of a blank Word document knows: Website texts don’t write…

How to Plan the Perfect Website Structure

Website structure refers to the architecture of an entire website. Every website has a hierarchy, which is reflected in its menu items or directories. Beneath each item are further subpages…

Benjamin O’Daniel and Fabian Jaeckert write here.

We help companies improve their Google ranking. For more traffic, leads, and sales. The key: We combine technical expertise with an understanding of content and customer needs.

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